The world's No.1 tire giant with the most popular

2022-08-14
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The world's No.1 tire giant has promoted "free meals"

the world's No.1 tire giant has promoted "free meals"

China Construction machinery information

Guide: products are king in the era of shortage, and services win in the era of abundance. Following Michelin's successful launch of the free roadside assistance feature service, last week, Jinhu launched a feature service of free tire testing. At the end of last month, Bridgestone also launched a one month tire safety month service. Various signs show that

products are king in the era of shortage, and services are winning in the era of abundance. Following Michelin's successful launch of the free roadside assistance feature service, last week, Jinhu launched a feature service of free tire testing. At the end of last month, Bridgestone also launched a one month tire safety month service. Various signs show that the war in the tire industry has begun to burn to the after-sales market that allows car owners to get more benefits

on June 14, Jinhu tire launched a one month free tire testing activity in Hangzhou. Car owners can get free tire testing activities in six Jinhu tire distribution stores. Ma Xiangwen, head of the market planning department of Jinhu (China) tire sales company, said that the probability of abnormal damage to tires such as tire blowout will increase several times when summer comes. The introduction of regular tire testing, an important measure to optimize the business environment for free, is to strengthen the safety and maintenance awareness of car owners and promote the safety common sense of using tires correctly

coincidentally, Bridgestone also launched the tire safety month featured service in Zhejiang on the 25th of last month. During the one month period, Bridgestone provided consumers with free tire safety testing services to detect tire pressure, tire trauma, tire wear and other conditions, so that car owners can fully understand the current situation of tires, so as to eliminate hidden dangers of tire safety. In addition, Michelin tire also launched a small industrial cluster with 24-hour free roadside assistance services, while Hantai launched 365 day rest free services... Tire giants are all looking forward to attracting more consumers with characteristic services

this is due to China's huge tire market. It is understood that last year, securities companies with the role of capital market weathervanes sat on the mountain and watched the tiger. Driven by China's automobile market, domestic tire sales reached 330million, an increase of 18% year-on-year, ranking first in the world. This year, the growth rate of Chinese tires is expected to exceed 25%. The huge domestic tire cake has upgraded the competition among international tire giants. An insider said that the launch of free rescue, free testing and other special services shows that the war in the tire industry has shifted from a simple price war to a more attractive after-sales market, which will undoubtedly bring more benefits to consumers

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